Ideas For Outsourcing Your Social Media Online

Ideas For Outsourcing Your Social Media Online

Social media, as a business tool, is a relatively new phenomenon. As little as five years ago when Facebook first started to enter our lives few business people really looked at it as an opportunity to spread the word about their products or services. However, when social media is used thoughtfully and carefully by the entrepreneur it can make a considerable difference to the way that people perceive the organisation.

Yet still, most small business owners do not understand how to approach the subject. They don’t know how to use the potential, or to figure out whether they should choose one particular outlet over another. When this type of confusion is evident, the result is predictable. Nothing is done and an opportunity goes to waste. (more…)

Why It’s A Good Idea To Work With Your VA To Create Your Own LinkedIn Group

Why it’s a good idea to work with your VA to create your own LinkedIn group?

When we are building our online presence we know that we need to be as specific as possible when choosing our keywords and our niche. These days it’s not good enough to cast your net as wide as you possibly can, expecting to catch enough fish to make a good living. Within the net, you will find plenty of the wrong type of fish and will have to spend time, resources and energy trying to separate the good ones from the bad. In short, you need to be as specific as possible and don’t be afraid to drill down quite a long way until you arrive at the right niche for you. (more…)

Building Your LinkedIn Network With Your VA

Building Your LinkedIn Network With Your VA

Think outside of the box when considering LinkedIn. Of course, we know that it’s a business-to-business based “social” network and we should be aware of just how important it is to have a full and complete profile within. If you don’t spend time, or rather have your virtual assistant help you, then you cannot expect to use LinkedIn to its fullest potential. You need to use it to build as deep and as broad a network as possible and to make sure that you appear within similar networks belonging to others within and around the periphery of your industry. (more…)